The St.Petersburg Marketing Research Agency (SAMI) was founded in 1993 as one of the first research agenciens specializing in the collection and analysis of marketing information and social data in the North and Northwest regions of Russia. SAMI is located in the historical centre of St.Petersburg, just ten minutes walk from Nevsky Prospect. Our office is equipped with the latest video and audio monitoring facilities and other technical capabilities, as well as a confortable and functional client viewing area for focus groups. We  look forward to  showing you how we  can help you achieve your research and business goals.

Company’s mission is to provide customers with information of the highest possible reliability and quality.

Agency specializes in field work (organization of marketing information gathering and input) in the territory of Northern and Northwestern regions of Russia on request of Russian and foreign companies. Quality of supplied information, highly appreciated by many clients of the Company, is ensured by the control system of interviewers operation, systematic training and rotation of the interviewers team.

Operation strategy of SAMI evolved as a result of years long expe-rience of operating in the market – this is collaboration with clients on a long-term and constant basis under strict observance of ICC/ESOMAR Code.

SAMI is staffed by highly-qualified specialists in sociology, psychology, marketing, data analysis and related fields. Our in-house staff and our proprietary research network have built up expertise in conducting marketing and social research over more than fifteen years' work in Northwest Russia.

SAMI offers you these services:

Full range of qualitative and quantitative data collection methods including:

Our focus group capabilities and in-depth interviews are second to none in Northwest Russia, featuring: