Kinds of Marketing Research
SAMI offers you these services:
Consumer research
Brand image research
Monitoring research
Advertsing materials testing
Product and package testing
Mass media studies
Social and political research
Business-to-business research
Full range of qualitative and quantitative data collection methods including:
Personal interviews
Telphone interviews
In-depth interviews
Focus groups
Online research
Hall tests
Home tests and more
Our focus group capabilities and in-depth interviews are second to none in Northwest Russia, featuring:
Targeted recruiting of respondents
Experienced moderators for focus group
Proven in-depth interviewing skills
Video recording (VHS or digital formats) and online viewing of focus group discussions in real time
Simultaneous translation
Transcription of audio and video recordings
Analysis of results and presentation of a complete report in any language
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